JOB DESCRIPTION
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.
OTHER JOB TITLES
Business Development Specialist, Communications Specialist, Demographic Analyst, Market Analyst, Market Research Analyst, Market Research Consultant, Market Research Specialist, Market Researcher
JOB TASKS
ANNUAL SALARY
- Workers on average earn $32.52/hr. $67,630 annually.
- Projected Growth (2019-2029)- Much Faster than Average (8% or Higher)
- Projected Job Openings (2019-2029)- 84,200
REQUIRED EDUCATION
Bachelor’s Degree, Master’s Degree
REFLECT ON THE CAREER
RESOURCES
O*NET ONLINE
The Occupational Information Network is a free online database that contains hundreds of occupational definitions to help students.
OCCUPATIONAL OUTLOOK HANDBOOK
The Occupational Outlook Handbook is the government’s premier source of career guidance featuring hundreds of occupations.
MY NEXT MOVE
My Next Move is an interactive tool for job seekers and students to learn more about their career options.